Ford x Automotive News

How do you celebrate the myriad personal and societal accomplishments of a giant automaker without getting lost in the new-model-new-feature shuffle? You commission local photographers to shoot “advertorial” spreads for an industry magazine, highlighting Ford’s everyday investments in sustainability and green energy, the LGBTQ+ community, domestic manufacturing, first generation college students, and more.

Producer: Trey Horvath

Photographers: Sylvia Jarrus, Marvin Shaouni, Brittany Greeson, Elaine Cromey

Agency: WKNY

Client: Ford

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